Identifying customer needs and acquiring new customers (B2B/B2C sector) •

Identifying customer needs is a skill that has a direct impact on sales effectiveness. It is one of the crucial stages of the entire sales process. After all, without a detailed knowledge of the customer needs and his/her motivation, it is hard to present and offer, negotiate or close a sale.

For whom?

“Identifying customer needs and acquiring new customers (B2B/B2C sector)” course is a practical workshop where you can learn how to identify customer needs based on specific information instead of gut feelings.

During training you will achieve the following objectives:

Learn about the rules of making and building business contact;
Learn how to identify customer needs;
Learn how to deal with difficult customers;
Improve the ability of careful listening and observing;
Develop a list of questions helpful in determining customer’s needs;
Complete skills training of determining customer’s needs during a conversation;
Complete skills training of presenting an offer and using the compelling sales arguments;
Improve self-presentation skills in customer service.

Are you interested? Find out how you can benefit from our course.

What are the benefits?

Maximizing participants’ activity through providing engaging and attractive training methods is the main characteristic of “Identifying customer needs and acquiring new customers (B2B/B2C sector)” course. High level of this course’s attractiveness results mainly from using the unusual active learning methods that engage the participants and release their energy. It is a practical workshop based on working in small groups full of training games, group discussion, exercises, case study, role play, individual work, simulations, audio-visual learning materials and mini-lectures with discussion about real life examples.

What are the benefits of attending “Identifying customer needs and acquiring new customers (B2B/B2C sector)” course when it comes to your professional career and the company you work for?

For you:

Gain high competencies in terms of identifying the customer needs;
Learn effective methods of making contact;
Learn about the principle of how to smoothly direct the flow of a conversation from the customer to the seller and vice versa;
Learn how to motivate the interlocutor to openness and commitment;
Learn about the effective self-presentation techniques and how to make a good first impression;
Learn how to build and strengthen the relationship and customer’s trust;
Learn how to communicate with a client using his/her needs;
Learn how to deal with manipulation and difficulties in making contact.

For your company:

Stronger and improved skills of identifying needs and acquiring customers will have a real impact on sales increase;
Employee will become more responsible for the results of their work and the company’s growth;
Team will learn how to build and differentiate personal relationships from the business ones, searching for effective techniques of identifying customer needs;
Increased number of closed sales;
Improved customer satisfaction from the cooperation with the company;
Stronger image of the company as reliable and solid;
Increased effectiveness and competitiveness of the company.

Tools and games

During our workshops we use certified tools and training games.

Find out more!

Send inquiry

It is our mission to improve and listen to the needs of various organizations and employees. That’s why when we think about results, we think about people - we fix the system, not the people. We respect the end goal and help your business grow. Satisfied people in growing companies is what we strive for when we start working with our clients. If you’d like to find out what we can offer

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* I hereby give consent for my personal data to be processed for sales purposes by the administrator, Integra Consulting Poland sp. z o.o. sp. k, located in Poznan, Górki Street 7. Consent is voluntary, however, it is mandatory in order to receive a reply. I hereby declare I was informed about the rules of personal data processing (information clause requirement) included in the Privacy policy.

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Phone

61 661 30 80

mail

61 661 30 80

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